“Hmm, I was going to hire you to help me…but I see you’re using a fake picture for your profile, why is that?”

Oh, you teach social media yet your social media profile picture is of a cat…and you have no pictures of yourself anywhere on your page. Or maybe you’re a social media manager for multiple companies and yet your profile picture makes you look like…a cult leader, circus performer or gang member.

So the very people that are wanting to do business with you have no idea what you really look like do they?

The single biggest trust factor on social media is YOU.

If you don’t want people to know what you look like because you’re concerned about privacy of some sort then how can you be a social media manager or teach social media?

A profile picture that is not you screams…FAKE!

You can’t tell your clients the importance of posting their pictures if you yourself will never do it!

That’s one thing here at Anspach Media that we truly believe in…TRUST! It’s our main focus in helping our clients attract the right audience. Your profile picture is the first thing fans and followers see and the first reason why they should trust you. They want to know who they are dealing with…and a cat picture just doesn’t cut it the business world.

If you truly want to build trust with your audience, then use your picture for your profile…it’s just that important.


Rob is affectionately known as “Mr Sarcasm” to his friends - to everyone else he’s a Certified Digital Marketing Strategist, a Foremost Expert On Specialized SEO, a Best Selling Author, Podcaster, Speaker and Authority Broadcaster who can help amplify YOU to your audience. Rob has authored, coauthored or produced over 30 books covering social media, search engine optimization, podcasting, copywriting, personal injury law, weight loss, military law, life lessons, scams, customer service and more. His book clients include lawyers, speakers, doctors, real estate professionals and more. Rob is also host of The E-Heroes Interview Series available on Apple, Amazon, Google Play, Stitcher, Spotify & many other podcast channels. Rob works inside corporations across the globe, helping companies generate new revenue and capture online business. Rob is also available to share talks and give interviews. To learn more and to get started visit www.AnspachMedia.com or call Anspach Media at (412)267-7224 today.