Why some clients just aren’t worth keeping!

Well, let me share with you my thoughts…

I’ve been in the marketing field for over twenty years and I get these clients who want that one magic bullet.

That one thing that will make all their worries go away.
That one thing that they don’t have to think about.
They don’t have to try.
They don’t have to take action.
They just want me to hand over one thing that they can use right now that can make all their sorrows go away.
That can make their bank accounts go up. That can give them the comfort of living that they really dream of.

One thing I say to them…”Sure, that’ll be $1,000,000…how would you like to pay for that?” And they’ll like…”What, no way?”

And, it’s ironic, these people that don’t want to put in any work yet want the fast track. They want to be able to take their business to the next level but they don’t want to do any work.

Now, if you’re reading this…you’re not like that!

You like to take things in steps.

You like to analyze.

You like to pull apart things and learn.

I’ve had to do the same thing.

I spent years studying marketing, studying how people think, what makes people buy, what prompts them. And it’s these keywords that I use when I write copy or do SEO or create websites for people. It’s these patterns that I write when I craft articles or write books or even ghostwrite for other people. But its those systems I have in place that took me 20 years to learn.

There was no magic bullet for me.

There was no “just give me one thing, I just need one thing”.

I had to learn!

Now as I teach my employees and even my family (my son wants to be involved) it’s a slow process.

If you’re an entrepreneur you understand the struggle, you know that there is no “magic bullet”.

It takes a lot of effort.

It takes action.

It takes compounding on every single step you take to get you where you want to be.

Don’t ever take a short cut.

Rob Anspach

Anspach Media | Website | + posts

Rob Anspach is affectionately known as “Mr. Sarcasm” to his friends. To everyone else, he’s a Certified Digital Marketing Strategist, Authority Amplification Expert, Best-Selling Author, Podcaster, Speaker, and Publisher who helps entrepreneurs, experts, and organizations expand their influence, credibility, and legacy.

With more than 30 years of experience building brands and positioning leaders as industry authorities, Rob specializes in authority marketing, storytelling strategy, and digital visibility. He is known for helping experts move beyond simply being known… and become respected, trusted, and remembered.

Rob has authored, co-authored, or produced 65+ books covering topics such as social media marketing, podcasting, copywriting, personal injury law, military law, entrepreneurship, customer experience, life lessons, scams, sarcasm-driven business strategy, and more. His publishing and authority-building clients include attorneys, speakers, doctors, consultants, real estate professionals, coaches, and corporate leaders seeking to elevate their visibility and thought leadership.

He is also the host of The E-Heroes Podcast, featuring 385+ interviews with entrepreneurs, innovators, and industry disruptors. The show is distributed across major platforms including Apple Podcasts, Amazon Music, Audible, iHeartRadio, Spotify, and additional global streaming networks.

Through consulting, publishing, and strategic authority positioning, Rob works with businesses and organizations worldwide to help them increase revenue, strengthen brand trust, and capture high-value online opportunities.

Rob is available for speaking engagements, media interviews, podcast guest appearances, and corporate training programs focused on authority marketing, legacy branding, and strategic visibility.

To learn more or to get started, visit www.AnspachMedia.com or call Anspach Media at (412) 267-7224.