Hey Rob, you know it’s May right?

{the caller asks, not knowing the Pandora’s box he was opening}

Me: Yup.

Them: Then why do you work so far ahead.

Me: Do you mean why am I working on July’s social content in May, or why I have blogs scheduled for the next 6 months or why I have a calendar planned so far ahead?

Them: Yes all of it

Me: The question is not why I have all those things planned out, but rather why is it you don’t.

Them: We do one week at a time.

Me: And what happens if you or a team member is sick, or on vacation or forgets to post that week?

Them: Hmm, then nothing goes out.

Me: This is exactly why I have stuff scheduled so far out. Especially, over the summer months when vacations happen.

Them: I still think its silly to devote all that time to schedule way ahead.

Me: I think it’s silly I’m still having this conversation with you.

Them: What?

Me: Oh, and thanks for calling, this just became a future post.

Them: What?

Me: See how easy it is to create content that entertains, educates and engages your audience.

Them: You lost me.

Me: Never mind, you just don’t get it.

Them: Explain it to me.

Me: I think I just did.

Them: No I don’t think you did.

Me: You weren’t listening.

Them: Yes I was, I heard it all.

Me: Okay repeat everything I said from the beginning of our conversation.

{click, they hung up}

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Rob is affectionately known as “Mr. Sarcasm” to his friends - to everyone else he’s a Certified Digital Marketing Strategist, a Foremost Expert On Specialized SEO, a Best Selling Author, Podcaster, Speaker and Authority Broadcaster who can help amplify YOU to your audience.

Rob has authored, coauthored or produced over 55 books covering social media, search engine optimization, podcasting, copywriting, personal injury law, weight loss, military law, life lessons, scams, sarcasm, customer service and more. His book clients include lawyers, speakers, doctors, real estate professionals and more.

Rob is also host of The E-Heroes Interview Series available on Apple, Amazon, Google Play, Stitcher, Spotify & many other podcast channels. Rob works inside corporations across the globe, helping companies generate new revenue and capture online business.

Rob is also available to share talks and give interviews. To learn more and to get started visit www.AnspachMedia.com or call Anspach Media at (412)267-7224 today.