At 6:30 this morning (time stamped) somebody on LinkedIn sends me this…

“Rob, It’s been a while since we talked and I have a quick question. What type of investing are you doing now?”

I reply at 8am… “Been awhile since we talked? Have we ever talked?”

Apparently that is all it took… the person unfriended me.

Had this person stuck around he would have learned my answer…and it probably would have changed the way he approaches people who don’t recall ever have a conversation with him before.

So the answer to this the person’s question although hidden behind a somewhat deceptive introduction is, “I invest in building relationships first!”

When you invest in building the relationship first you create trust with your audience and when they are ready they will come to you for the sale.

You don’t sell them first then try to build the relationship.

Invest in building relationships first!

Rob is affectionately known as “Mr. Sarcasm” to his friends - to everyone else he’s a Certified Digital Marketing Strategist, a Foremost Expert On Specialized SEO, a Best Selling Author, Podcaster, Speaker and Authority Broadcaster who can help amplify YOU to your audience.

Rob has authored, coauthored or produced over 40 books covering social media, search engine optimization, podcasting, copywriting, personal injury law, weight loss, military law, life lessons, scams, sarcasm, customer service and more. His book clients include lawyers, speakers, doctors, real estate professionals and more.

Rob is also host of The E-Heroes Interview Series available on Apple, Amazon, Google Play, Stitcher, Spotify & many other podcast channels. Rob works inside corporations across the globe, helping companies generate new revenue and capture online business.

Rob is also available to share talks and give interviews. To learn more and to get started visit or call Anspach Media at (412)267-7224 today.