Six months ago I gave a quote to help a local business.
They ended up going with someone cheaper. A lot cheaper. And over three months their sales faltered even more.
Until, the local business had no customers coming in at all. And all marketing ceased. Now their website is offline. No posts to their social media for months.
So why do I share this with you?
I share it because I see this scenario play out more and more with entrepreneurs who are desperate for more business but don’t want to or refuse to pay for the right help. They choose cheap over experience. And that cheap mentality ends up costing them more in the long run.
So go into the new year with an understanding that being cheap doesn’t equate to better.
And hiring the right people to help you is always the best bet.