by Rob Anspach | Sep 11, 2026 | Storytelling |
Twenty-five years. It almost doesn’t seem possible. On September 11, 2001, I woke up early, got ready for the day and headed out to meet a client. It was an ordinary morning. Until it wasn’t. Within hours, the entire world had changed. Planes crashed into the World...
by Anspach Media | Jan 30, 2026 | Rob Anspach, Storytelling |
Let’s get something straight: everyone has stories. But not everyone knows how to use them. That’s the gap I close when I step on stage. I’m Rob Anspach, and my keynote dives deep into one of the most overlooked (and underused) tools in marketing: your personal and...
by Anspach Media | Dec 28, 2025 | Marketing, Storytelling |
This is Part 4 of a 4 Part Series Alright, you’ve learned why stories work, nailed your origin story, and figured out how to get your customers talking. Now comes the real power move: making storytelling a habit across everything you do in sales and marketing. Because...
by Anspach Media | Dec 21, 2025 | Marketing, Storytelling |
This is Part 3 of a 4 Part Series Here’s a sales truth bomb: no matter how great you say you are, it’ll never be as persuasive as your customers saying it for you. That’s why customer stories—real, raw, relatable—are absolute gold for your sales strategy. But here’s...
by Anspach Media | Dec 14, 2025 | Marketing, Storytelling |
This is Part 2 of a 4 Part Series Let’s clear something up right now: people aren’t just buying your product or service—they’re buying you. Your beliefs, your mission, your why. And the quickest way to make that connection? Your origin story. But here’s where most...
by Anspach Media | Dec 7, 2025 | Marketing, Storytelling |
This Part 1 of a 4 Part Series Let’s be blunt—if you think rattling off a list of features is going to win you sales, think again. Your prospects don’t care that your widget is 20% faster or that your service includes “cutting-edge” technology. Those are just facts....
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