But Rob my consultant says I don’t need all that content.
Me: If you don’t want to become the authority in what you do then yes, they are correct.
Them: But I just don’t have time to produce all that content.
Me: Give me 2 hours of time per month and I’ll create enough content for you for the next 30 days.
Them: Wow.
Me: Yes, Wow is right. But let me ask you does your current consultant have a podcast? Do they post articles to their blog every week? Do they send their subscribers a daily newsletter? Do they post to their social media daily?
Them: No podcast, the last article on their website is dated January 2016, I’ve never received a newsletter and they only post to social maybe twice a month.
Me: Then why did you hire them?
Them: Well they seemed to know what they are doing.
Me: Well there’s a big difference between seem to know and actually knowing. And that difference is what is holding you back as the authority in your niche.
Rob is affectionately known as “Mr. Sarcasm” to his friends - to everyone else he’s a Certified Digital Marketing Strategist, a Foremost Expert On Specialized SEO, a Best Selling Author, Podcaster, Speaker and Authority Broadcaster who can help amplify YOU to your audience.
Rob has authored, coauthored or produced over 40 books covering social media, search engine optimization, podcasting, copywriting, personal injury law, weight loss, military law, life lessons, scams, sarcasm, customer service and more. His book clients include lawyers, speakers, doctors, real estate professionals and more.
Rob is also host of The E-Heroes Interview Series available on Apple, Amazon, Google Play, Stitcher, Spotify & many other podcast channels. Rob works inside corporations across the globe, helping companies generate new revenue and capture online business.
Rob is also available to share talks and give interviews. To learn more and to get started visit www.AnspachMedia.com or call Anspach Media at (412)267-7224 today.
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