Control Your Own Platform

Control Your Own Platform

by Rob Anspach | Mar 28, 2018 | Discipline, Marketing | 1 comment

Companies are discovering that their YouTube channel is not their asset, but YouTube’s. This goes for all social media, podcasts, websites and any place you put content on. When you don’t own the asset, you can’t call the shots, and any income stream...
Say No To Groupon

Say No To Groupon

by Rob Anspach | Mar 26, 2018 | Marketing | 0 comments

A client has been using Groupon to generate leads. Losing money with each deal. I told him to cancel. So he got on the phone with Groupon and after a 45 minute talk they finally relented.   Here’s what Groupon told my client…”It’s not about...
I Used To Be A Toys R Us Kid

I Used To Be A Toys R Us Kid

by Rob Anspach | Mar 22, 2018 | Marketing | 0 comments

The Death Of My Childhood Toy Store “I didn’t want to grow up, I was a Toys R Us kid they had a million toys at Toys R us that I could play with I had to grow up, Stop being a Toys R Us kid But they had the best for so much less, it’ll really flipped my...
This Is My Rate

This Is My Rate

by Rob Anspach | Mar 20, 2018 | Trust Creation | 1 comment

So you want me to write your book, get it on Amazon and make you a best seller but you think what I’m charging to do this is too much. Is that what you’re saying? “But Rob, you’re a master at this. It won’t take you long to whip up a book...